The Man Behind It

Meet Mr. Harold Swash. A long time devotee of the science and art of putting. Indeed, in Europe Harold is affectionately called the “Putting Doctor” and has been the coach to the majority of Europe's Ryder team.

He’s also a self described “sawdust engineer” who has spent nearly as many hours hunched over his workbench by night as he has hunched over a putter by day. So, in a way, it came as no surprise when he developed the most significant advance in putter technology in 1995.

Knowing that every putter face made forces a ball to skip, skid and spin in its critical first few inches of travel, he also knew if he could design a club that avoided this, he’d have a winner. The result, of course, is his patented C-Groove technology that allows balls to achieve forward roll almost immediately, so they have a better line and are less likely to be deflected en route to the cup. See How it Works for more details.

Large club manufacturers, having had nothing to do with the breakthrough, refused to accept or embrace it. We at Yes! were immediately blown away by what we saw and formed a partnership with Mr. Swash.

Harold has also pioneered a number of ingenious putting Training Tools, and runs an elite Putting School of Excellence.